Aurevia · Global life sciences brand

Customer photos in. On brand campaigns out.

A global life sciences brand wanted its customers to become the face of its campaigns. Devphant built an AI image engine that turns a customer's photo into a finished, on brand campaign creative, with logo, colours and headline, ready to share on social media.

AI image processingGenerative AICampaign portalBrand guardrailsSocial sharing
Campaign types
Marketing, promo, sales, retention
Customer flow
Link, upload, share
Output
Branded creatives + headlines
Channel
Social media

The challenge

Customer photos are the most trusted marketing there is, and the hardest to keep on brand.

The brand ran marketing, promotional, sales and retention campaigns and wanted real customers at the centre of them. But a design team can't hand craft a creative for every customer, and raw photos shared on social media carry no branding, no message and no campaign. They needed every customer photo to become a polished, on brand post, automatically.

How it works

From a link to a shareable campaign post.

  1. 01 · INVITE

    Customer gets a link

    The brand sends a campaign link by SMS, WhatsApp or email. No app to install.

  2. 02 · CAPTURE

    Clicks & uploads a photo

    The customer takes a photo or picks one from their gallery on the campaign portal.

  3. 03 · GENERATE

    AI builds the creative

    The engine places the photo in the live campaign's design, with brand colours, logo and a matching headline.

  4. 04 · SHARE

    Posted on social

    The customer downloads or shares the finished post straight to their social channels.

What we built

An AI engine with the brand built in.

Customer portal

Upload in seconds

  • Opens from a link on any phone
  • Camera capture or gallery upload
  • Preview the finished creative
  • Download or share in one tap
AI image engine

Photo to campaign creative

  • Detects and cleanly cuts out the subject
  • Composes it into the active campaign design
  • Applies brand colours, logo and typography
  • Generates a headline from the campaign message
Campaign setup

One engine, every campaign

  • Marketing, promotional, sales and retention campaigns
  • Each campaign brings its own design and messaging
  • Shareable links for each campaign
  • Brand rules applied to every output

AI marketing creatives

Turn your customers into your campaign.

The same AI engine works for any brand that wants authentic, on brand user content at scale, without a designer in the loop for every post.

Build my AI campaign engine
  • Product launchesCustomers become the launch campaign.
  • Festive promotionsSeasonal creatives in the brand's festive look.
  • Loyalty & retentionCelebrate milestones with personal posts.
  • Dealer & sales contestsBranded winner posts for partners.
  • Events & activationsOn ground photos turned into branded shares.
  • Employee advocacyStaff stories, always on brand.

AI campaign engine FAQ

What is an AI campaign creative engine?

It's software that takes a customer's photo and automatically turns it into a finished marketing creative in your brand's design, with logo, colours and headline, ready to post.

Do customers need to install an app?

No. They open a campaign link on their phone, upload a photo and get their creative in the browser.

How does it stay on brand?

Each campaign is set up with its own design, colours, logo placement and messaging. The AI works inside those rules, so every output looks like the brand made it.

Can this be built for my brand?

Yes. Devphant sets up your campaigns, brand rules and portal, with a first version live in 4 weeks.

What Devphant delivered

AI image processing engineGenerative headlinesBrand template systemMobile web upload portalCampaign linksSocial sharingCloud infrastructure